Saturday, 22 December 2012

‘Pitara’ - The Trunk Show - A Box Full of Surprises & Delights

As consumerism grows and fashion hits at you from all sides - ads, fashion events, store displays, crowded malls, television, online sales - there may come a point when you want to hide from it all... well temporarily anyway! That’s why celebrities today want private fashion shows in the penthouse suite of fancy hotels, previews of upcoming fashion collections for their eyes only, before everyone sees them - yes the world is moving from customisation to personalisation to the ultimate exclusivity of ‘just-for-you’ fashion. 

While not exactly the same - somewhat fitting for a fashion loving group is a ‘Trunk Show’. An opportunity to feel the excitement of rummaging through heaps of clothes without the push and pull of holiday shoppers and noisy drama. Therefore, ‘Pitara’ the Bangalore Fashionistas first in a series of interesting trunk-shows offering collections roped in with themes, fun and surprises.

This time the theme was Christmas (obvious) the collection was hand-crafted ethnic wear on festive coloured, cotton and cotton silk from the interiors of UP and the surprises were the value-for-money bargains.

Ladies loved it. Biggest hits were the mustard coloured fabric, the intricate thread-work, the wide selection and the prices.

Then there was the added Christmas spirit from the mulled wine, plum cake, pizzas, cookies, chocolates and strawberries and cream. Carols in the background and fashion books to browse through... an evening with friends in a cozy setting - here’s to many more new and interesting trunk shows. Next time - with a private fashion show as well!

If you live in Bangalore or visit often you can check out the Bangalore Fashionista's Meet Up Group on this link

About Beluxed Fashion
Conceptualised by 3 batch-mates in 2011, Beluxed Fashion is an online luxury fashion rental service that aims to bring an extended wardrobe to its members through leased access to the world’s most iconic luxury fashion brands.
Beluxed believes that luxury is not about ownership and flaunting expensive labels but about refinement and appreciating perfection in design and quality. Therefore, our philosophy is inclusive luxury for the practical fashionista.
Coming soon to India, Beluxed Fashion services will be available on a pan India basis through online subscription.
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